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Moving dollars to digital - and back

Ben Liebmann from FreemantleMedia discuss the future for commercial television

Ben Liebmann of FreemantleMedia discusses the future for commercial television.

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Do we need to redefine 'TV'?

It's time for a change, but is big media ready?

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Creative Masters Forum Conference - Melbourne Dates TBA

How Ron Cobb landed his first major Hollywood job as the concept artist on ALIEN

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Sony launches VidZone for PS3

Written by Kelsey Brookes Thursday, 11 June 2009 22:06

Sony have released VidZone, their online music video application/service for PS3.

This is a free application, downloadable via the Sony online store, giving you access to free access to thousands of music videos.

No word on how often it will be updated, but it should be noted that this is an ad-supported model: expect more of the same in the future as media companies wise up to what consumers are really after.

VidZone

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TV Production slows in L.A.

Written by Forum Editor Thursday, 11 June 2009 22:21

Over the past five years, the production of TV pilots in the U.S. has dropped by 17%, with L.A. beating the national average with a whopping dip of 42%, according to a five-year report by FlimLA.

A great deal of production has shifted both out of California due to tax incentives, however Canada and other overseas locations are proving more cost effective. Fringe, this year's new sci-fi hit series is set in Boston, but the pilot was shot in Canada with the rest of the first series production moving to New York.

The economy is also to blame, with advertisers unwilling to spend as they once did.

Full article at Contra Costa Times.

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Living movie posters

Written by Kelsey Brookes Tuesday, 09 June 2009 22:39

Using a Red One to re-create the look of a one-sheet movie poster.

From Alexx Henry Photography, via BoingBoing.

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Hulu creates desktop app

Written by Kelsey Brookes Thursday, 28 May 2009 23:48

Hulu Labs have just released a desktop client for Mac and Windows. Still not available outside the US, of course.

So the question is, will Boxee be allowed to re-integrate or are Hulu looking to take the media centre space and offer playback of stored media?

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Tracking your virality

Written by Kelsey Brookes Wednesday, 27 May 2009 02:06

Yes, I just made that word up. 'Virality': how many mentions does your brand get on viral media sources?

ViralHeat to the rescue, tracking your individual or company name against dozens of viral video sites (YouTube, DailyMotion, etc) and Twitter.

From there you can see how well you fare across the various media platforms and determine the most popular content that mentions you. Data can be exported for easy integration in reports.

Best of all, it starts at only $10 per month.

Full story at TechCrunch

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